Crypto memecoin creation platform Pump.fun has made its first acquisition, purchasing wallet-tracking platform Kolscan, as it looks to gamification to drive future growth.
Announced Thursday, the acquisition brings Kolscan—a tool that tracks top onchain traders, displays their real-time transactions, profits, and ranks them on a public leaderboard—under Pump.fun’s umbrella. The platform’s name is derived from the term “key opinion leader.”
“Our integration will not only enable better products for both Kolscan and Pump.fun users, but also unlock entirely new experiences that will reshape the onchain trading landscape,” Pump.fun stated.
The move comes just ahead of Pump.fun’s upcoming initial coin offering (ICO) on Saturday, which is targeting a $1 billion raise. The acquisition is seen as a strategic play to strengthen its offerings as it faces growing competition from emerging rival memecoin launcher LetsBonk.
Gamifying trading “key to growing”
Pump.fun co-founder Alon Cohen wrote on X that the Kolscan acquisition reflects his view that “onchain trading is a social sport,” where memecoin traders share bets, compete with friends, and track each other’s moves.
“We believe that products that provide social insights/tools and gamify the trading experience are key to growing our ecosystem.”
Pump.fun played a key role in last year’s memecoin resurgence. Memecoins—cryptocurrencies often driven by social media hype and lacking inherent value or utility—are primarily traded for speculative gains.
The platform enables users with no coding experience to create their own tokens with ease. At its peak in January, Pump.fun was reportedly generating millions in daily revenue, according to DefiLlama.
Pump.fun to expand Kolscan with new features
Cohen said Pump.fun is set to enhance Kolscan with new features and has already made the tool free to use.
Planned upgrades include improving the speed and accuracy of data for tokens, trades, and profit and loss tracking. The leaderboard will also be revamped to “reward real traders again, not just ‘KOLs,’” he added.
Pump.fun aims to introduce deeper insights into copytrading behavior and other analytics to better understand trader strategies.
Cohen emphasized that Kolscan will be “a core part of our push to build crypto’s social media platform that can scale to the billions.”
Pump.fun has already begun incorporating social media-style features, such as livestreaming—originally shut down last year after it was used to broadcast harmful content. The feature was relaunched in April for a limited number of users, this time with moderation systems in place.
Pump.fun targets $1 billion raise in upcoming ICO
Pump.fun announced Wednesday that it will launch its ICO for the “PUMP” token on Saturday, following weeks of speculation and leaks.
The token will have a total supply of 1 trillion, with 330 billion—or 33%—allocated to investors at a price of $0.004 each, aiming to raise $1 billion.
Of that allocation, 180 billion PUMP tokens will go to institutional investors, while 150 billion will be available in a public sale, confirming an earlier leak from crypto exchange Gate.io.
Due to regulatory concerns, Pump.fun has excluded investors in the U.S. and U.K. from participating in the ICO.
