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Reading: FIFA RIVALS AND BORUSSIA DORTMUND ANNOUNCE STRATEGIC PARTNERSHIP TO POWER NEXT-GEN DIGITAL FAN ENGAGEMENT
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Blockchain Technology

FIFA RIVALS AND BORUSSIA DORTMUND ANNOUNCE STRATEGIC PARTNERSHIP TO POWER NEXT-GEN DIGITAL FAN ENGAGEMENT

Last updated: August 18, 2025 7:00 pm
Published: 9 months ago
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FIFA Rivals, the high-energy mobile football game from FIFA and Mythical Games, today proudly announced a multi-year partnership with Bundesliga club Borussia Dortmund, bringing the iconic German club into its digital arena.

The collaboration marks FIFA Rivals’ first official club partnership and signifies a major step forward in the game’s expansion across key football markets, while also introducing next-generation fan engagement to the global football community.

As part of the partnership, gamers and fans can expect exclusive BVB content, digital collectibles, and experiences both in-game and in real life, throughout the 2025/26 season, including:

“Our partnership with Borussia Dortmund is a strategic step in expanding FIFA Rivals’ global footprint and deepening our engagement within the European football ecosystem,” said Jung Suh, Chief Business Officer at Mythical Games. “BVB’s global brand, forward-thinking approach, and commitment to fan experience make them an ideal partner as we continue to bridge the worlds of interactive entertainment and sport.

“We are excited about our partnership with FIFA Rivals. It creates a unique bridge between the digital and real worlds, enabling us to connect with our fans around the world in innovative ways. Borussia Dortmund stands for passion, community, and innovation – values that align perfectly with this project,” said BVB Managing Director Carsten Cramer.

As the world’s first mobile football game to integrate digital ownership and player-powered economies, FIFA Rivals continues to redefine the football gaming experience for a new generation of fans.

To kick off the partnership, FIFA Rivals will host a special BVB Launch Giveaway Week from August 18-24, where all new and existing players can log in daily to receive a free BVB player card pack, featuring select first-team stars (no purchase necessary). Rivals players can also claim a new official Borussia Dortmund Emblem to customize their team. Additional exclusive emblems with stat boosts will be available in the in-game store during this limited-time event.

Acknowledged by Fast Company’s World Changing Ideas 2021 and recently Forbes’ Best Startup Employers (2024), Mythical Games is a next-generation game company creating world-class games and empowering players to take ownership of their in-game assets through the use of blockchain technology. The team has helped develop major franchises, including Call of Duty, Call of Duty Mobile, World of Warcraft, Diablo, Overwatch, Magic: The Gathering, EA Madden, Harry Potter Hogwarts Mystery, Marvel Strike Force, Modern Warfare 3, and Skylanders. Mythical’s current games Blankos Block Party and NFL Rivals are already played by millions of consumers worldwide and create a new economy for players allowing them to engage in a new way with games but also directly trade and transact safely with other players worldwide.

The Mythical Marketplace, the first in-game blockchain Marketplace on iOS and Android, provides gamers with ownership and control over the purchase and sale of digital assets, while the Mythical Platform protects gamers that may be new to blockchain through a custodial wallet for their digital items.

Borussia Dortmund is one of the most traditional and popular German football clubs. Founded in 1909, BVB boasts more than 10 million fans within Germany and, in addition, also looks to a rapidly growing fan base worldwide. The eight-time German champions and five-time DFB-Pokal winner was in 1966 the first German club to win a European Cup competition. BVB also became the first Bundesliga club to win the UEFA Champions League in 1997, followed by the Intercontinental Cup in the same year. With a turnover of over 500 million Euro, Borussia Dortmund nowadays is also one of the economically strongest football clubs in the world.

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