The comfort zone of anonymization is breaking. For years, enterprises have limited their privacy goals to surface-level techniques of anonymization. Techniques such as Mask PII, which obfuscate identifiers and others, are often assumed to ensure compliance without thorough execution. And that’s the red flag in today’s AI-influenced, agile data environments.
Given global regulations getting stricter, multi-cloud environments can’t lean on schema-level anonymization anymore. Not only does it lose business context, but it also destroys relationships and data utility.
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