IDR10 trillion target relatively stagnant compared to the realization IDR10.04 trillion in 2025.
JAKARTA – PT Bumi Serpong Damai Tbk (BSDE), the developer of the integrated township BSD City, has set its 2026 pre-sales or marketing sales target at IDR10 trillion, relatively unchanged from both the target and realisation in 2025.
“Our 2026 pre-sales target is set prudently, taking into account the 2026 property industry outlook as well as our 2025 performance,” said Hermawan Wijaya, BSDE’s Director, in an official statement on Wednesday (25/2).
BSDE recorded a 3% year-on-year increase in pre-sales to IDR10.04 trillion in 2025, mainly supported by the residential segment, which contributed 42%.
In line with this, BSDE is also targeting the residential segment as the main driver of its 2026 pre-sales, with a target of IDR5 trillion, or 50% of the total target for the year.
“This is followed by the commercial segment at IDR3.50 trillion or 35%, and other segments at IDR1.50 trillion or 15% of the 2026 pre-sales target,” management added.
The BSD City project remains the company’s flagship in boosting pre-sales. The residential segment in the area is targeted to book IDR1.6 trillion, followed by the commercial segment at IDR1.8 trillion.
Furthermore, the residential segments of Nava Park and Grand Wisata are each projected to contribute IDR1 trillion and IDR700 billion respectively.
For the commercial segment, BSDE is relying on commercial areas across various townships outside BSD City, as well as the Southgate Apartment, which is expected to contribute IDR950 billion and IDR200 billion respectively.
In addition, PT Suryamas Dutamakmur Tbk (SMDM), a BSDE subsidiary, is projected to contribute around 3.5% of the total 2026 pre-sales target, supported by its three main projects: Rancamaya, Royal Tajur, and Harvest City.
“We see the 2026 outlook as remaining positive, supported by accommodative government policies,” Hermawan said optimistically.
This refers to the government’s extension of the 100% VAT-borne-by-government (PPN DTP) incentive for ready-to-occupy landed houses and apartments priced up to IDR5 billion, which is considered supportive for Indonesia’s property industry. (ZH/LM)
Read more on idnfinancials.com
