This move signifies Upbit’s entry into blockchain infrastructure development, expanding its business beyond exchange services.
Dunamu, the company behind South Korea’s leading crypto exchange Upbit, is rumored to be developing a new blockchain project under the name GIWA, according to newly surfaced trademark filings.
The trademark applications cover blockchain software, digital asset infrastructure, and crypto-related technologies. Both filings include stylized logos alongside the GIWA name, suggesting development of a branded blockchain platform or ecosystem.
Industry observers suggest Dunamu may be developing its own layer 1 or layer 2 blockchain network to support digital assets, on-chain applications, or next-generation identity systems. The company has not made any public statements about trademark filings.
The news comes as Dunamu prepares for its annual UDC 2025 (Upbit D Conference) scheduled for September 9 in Seoul at the Grand InterContinental Seoul Parnas.
Eric Trump and former US Congressman Patrick McHenry are among the high-profile speakers at UDC 2025, alongside executives from stablecoin issuers Tether and Ripple. The conference focuses on blockchain innovation, digital asset regulation, stablecoins, and the mainstream adoption of blockchain technology.
