Polymarket traders are pricing in a 27% probability that Donald Trump will launch a new cryptocurrency by year-end.
The Implications Of Trump’s Crypto Ambitions
On Tuesday, Trump Media & Technology Group issued an official press release confirming the record date for its “Digital Token Initiative.”
DJT Shareholders as of that date will be eligible to receive digital tokens tied to the Truth Social platform.
Benzinga reported on this initative last December.
The current tokens are described as non-transferable and cannot be exchanged for cash but don’t yet meet Polymarket’s criteria for a tradable coin.
However, the announcement signals that TMTG is integrating blockchain technology into its corporate structure. This represents a significant shift from the company’s previous focus on social media alone.
Will A New Coin Change The Game?
According to a detailed Reuters analysis of official disclosures and blockchain transactions, the Trump family amassed over $802 million from crypto operations in the first half of 2025 alone.
More than 90% of the family’s declared income now stems from cryptocurrency operations, dwarfing their traditional earnings from golf courses ($33 million) and real estate licensing ($23 million).
Trump NFT collections reportedly generated millions in sales.
How Trump’s Ventures Are Redefining Digital Assets
The Trump family’s crypto activities are increasingly drawing political attention.
At a recent White House press conference, Trump addressed reports of an alleged $500 million investment from the United Arab Emirates into World Liberty Financial.
He stated he “doesn’t know” about the deal and that his sons are “handling that.”
Sen. Elizabeth Warren (D-Mass.) labeled the situation “crypto corruption,” raising concerns about potential conflicts of interest between Trump’s political position and his family’s business interests.
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