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Reading: The role of the NCCE in public communication: Why the gov’t must rethink engagement strategy – MyJoyOnline
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Government Policies

The role of the NCCE in public communication: Why the gov’t must rethink engagement strategy – MyJoyOnline

Last updated: July 29, 2025 2:35 pm
Published: 7 months ago
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In every democracy, good governance depends on how well the government communicates with its people.

If citizens don’t understand government policies or decisions, it becomes difficult for them to support or participate in national development.

In Ghana, we have a state institution that was created just for this purpose — the National Commission for Civic Education (NCCE). But sadly, this institution is often ignored, while governments prefer using press releases, the Information Secretariat, or even the Office of the President to communicate with the public.

This practice is dangerous. It’s time we asked the hard question: why is the NCCE not being used as the main tool to educate and engage Ghanaians?

The Purpose of the NCCE

The NCCE was set up under Ghana’s 1992 Constitution. Its job is to educate the public on their rights, duties, and the workings of government. It was designed to help every Ghanaian — from the city to the smallest village — understand national issues and be part of the country’s development.

Unlike other platforms that simply share information, the NCCE explains policies in simple language and ensures that Ghanaians understand not just what government is doing, but why it is doing it. That’s a big difference, hence, their support or feedback.

When Communication Becomes a Problem

It is very worrying when a whole Ministry of Communication under the Presidency is said to have misinformed the public. Even if by mistake, such misinformation can create fear, confusion, and public mistrust. If the President’s own communication team gets the facts wrong, how can Ghanaians trust what they hear?

This is not just a minor issue; it can become a national security threat. Inaccurate communication from the highest office can cause panic, harm the country’s reputation internationally, and even spark public unrest.

That’s why communication must be done carefully, truthfully, and with proper checks. And this is where the NCCE must come in.

Lessons from the Past: Mistakes We Shouldn’t Repeat

The previous government also failed to fully use the NCCE. During key times — like when energy problems (dumsor) and economic hardships hit the country, government communication was often done through political spokespeople or press statements. There was no national civic education plan to explain the causes, plans, or solutions in plain language.

This led to confusion, rumours, and rising tension. People felt left out. The government lost the trust of many Ghanaians, and this loss of trust contributed to its eventual defeat at the polls.

What Happens When We Don’t Use the NCCE

When the government ignores the NCCE, it creates bigger problems than it may realise. Here are five key issues that arise:

What the Government Should Do Now

Ghana has what many countries wish they had, a national civic education body that is neutral, experienced, and rooted in the Constitution. Yet, we continue to overlook it and replace it with political messaging and half-baked public relations efforts.

Good communication is not about speaking more. It’s about speaking clearly, truthfully, and through the right channels.

The NCCE is the right channel. The Presidency must never be used as a place to misinform, whether by accident or negligence. We must fix this now, before poor communication damages our democracy beyond repair.

Read more on MyJoyOnline.com

This news is powered by MyJoyOnline.com MyJoyOnline.com

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