Forget about northern Europeans, with their coalition governments and love of cycling
P where renewables are being rapidly rolled out and electric-vehicle sales are surging, and you will probably have in mind somewhere smug and northern European; a place with tall people, coalition governments and a yen for cycling holidays. Or perhaps the first thing that pops into your head is the sheer scale of China, which manufactures the bulk of such equipment and last year contributed more than half of the global increase in solar and wind installation.
Think again. For a wave of Chinese-made electric vehicles is flooding new markets. In the past year sales of s have more than tripled in Turkey, where Togg, a local brand, is also popular — they now account for 27% of all cars sold, making the country the fourth-largest European market. Last year more than 70% of cars imported into Nepal were electric. Some 60% of new cars sold in Ethiopia were battery-powered, after the state banned sales of internal-combustion-engine vehicles altogether. sales have doubled in Vietnam over the past year owing, in part, to VinFast, a local carmaker. Two- and three-wheelers are surging in popularity, too. The International Energy Agency (), a forecaster, reckons that across developing countries in Africa, Asia and Latin America sales rose by 60% in 2024.
It is a similar story with renewables. In the first six months of the year, Pakistan generated 25% of its electricity from solar power — not far below the 32% managed by California, a clean-energy pioneer. The country’s battery imports are booming as well. Indeed, the Institute for Energy Economics and Financial Analysis, a think-tank, estimates that on current trends battery storage will cover 26% of Pakistan’s peak-electricity demand by 2030. Meanwhile, over the past year Morocco has increased its wind generation by 50%, becoming the country with the ninth most. India has seen four months of decline in coal-power generation, aided by an increase of 14% in renewable generation.
Although the principles of international climate diplomacy suggest that poorer countries, being less responsible for climate change, have less duty to go green, many face strong economic incentives to do so anyway. Most countries in the global south are energy importers, and therefore must use scarce foreign currency to buy oil and gas. China and India have coal reserves that play an important role in their economies and power generation, but neither has significant oil or gas reserves. For its part, Ethiopia’s ban on internal-combustion engines was not a green measure — it was designed to cut spending on fossil fuels and save foreign currency.
Moreover, across emerging markets, Chinese-made s are now about as cheap as traditional vehicles. In some places, they are even cheaper. The reckons that last year the average Chinese sold for around $30,000 in Thailand, compared with $34,000 for the typical petrol-engine car. At the bottom end of the market, old-fashioned vehicles still have an advantage, but only a relatively modest one. Government policies have also made a difference. In Turkey purchasers of s typically paid a tax of only 10%, compared with one of between 45% and 220% for petrol-powered vehicles. The recent surge in part reflected car-buyers getting ahead of a reduction in the generosity of the policy.
Clean technology generally requires more upfront investment than fossil-fuel tech, even if it has lower lifetime costs. This has historically held it back in places where the cost of capital is high. The has calculated that the typical cost of capital for a solar project in India, for instance, is 11%, compared with around half that in rich countries. But the Rocky Mountain Institute, an American pressure group, now estimates that, owing to falling prices, many clean technologies have reached “capex parity”, where initial costs are the same as fossil fuels on a per-unit basis. As a consequence, they have become more attractive in large parts of the world.
Tariffs have been helpful, too. As America and the attempt to shut out Chineses, they are finding their way to other markets — at even cheaper prices. For the most part, emerging markets lack legacy manufacturers that will lobby their governments to keep out Chinese imports. Yet this relatively free trade is at risk as protectionism begins to spread. Until recently Brazil allowed s into its economy tariff-free; now it is gradually raising import taxes to 35% by 2026. India’s imports of finished solar panels have stagnated as the country seeks to build its own supply chain. Nigeria is considering banning solar-panel imports altogether in an effort to support domestic manufacturers.
Governments are at least also creating loopholes that allow Chinese imports to continue so long as the companies in question commit to local production. Brazil has carved out an exemption for , a carmaker, while it establishes a factory in the country. Indonesia has reduced value-added taxon s from 11% to 1% for vehicles that meet a 40% local-content requirement; foreign manufacturers, meanwhile, can bring in equipment duty-free so long as they promise to increase domestic production by 2026 and provide a guarantee for the forgone tariffs if they do not follow through. Such policies are far from perfect — but they are better than the alternative. Well-heeled northern Europeans have something to learn. ■
