Swachhata Hi Seva (SHS) 2025 campaign organised from 17th September to 2nd October on the occasion of the Gandhi Jayanti has sent a comprehensive message that clean India is the national imperative with a focus on the whole-of -society approach. It has been carried out across Ministry’s offices,institutes and the organisations having spirited employees with a focus on citizen-stakeholder involvement.It is pertinent to mention that the Ministry of Textiles participated enthusiastically in this.The main highlight of this campaign was a special interaction programme held by the Minister of Textiles,Giriraj Singh, with Safai Mitras of the Ministry. Minister appreciated their dedicated efforts in maintaining hygiene and sanitation and acknowledged their indispensable role in society.The highlights of the event included Safai Mitras shared their experiences, challenges, and suggestions, Felicitation of workers with a wellness kit containing a T-shirt, mask, sanitizer, and other essentials,distribution of food packets,interaction was conducted in an uplifting and respectful atmosphere, reflecting the Ministry’s commitment to labour dignity and welfare.Besides this the swachhata activities were focussed on Swachhata Pledge: Initiated across organizations, reinforcing cleanliness as a personal and organizational value, Cultural Programs: Organized across NIFT campuses, Textile Committee Mumbai, and other bodies through art, music, dance, rangoli, and thematic workshops promoting cleanliness, Cleanliness Drives: Conducted across offices, public spaces, beaches, parks, and water bodies, Waste to Art Installations: Created using discarded materials by Jute Corporation of India, DC Handlooms, Textile Committee, National Jute Board, and Central Silk Board, Waste to Art Installations: Created using discarded materials by Jute Corporation of India, DC Handlooms, Textile Committee, National Jute Board, and Central Silk Board, Cyber Hygiene Workshops: Conducted to sensitize employees on cybersecurity and safe digital practices, Installation of Selfie Points & Standees: Encouraged awareness and participation through digital engagement.It must be underlined that in order to operationalise the cleanliness campaign, the Ministry of Textiles led the nationwide Shramdaan initiative, supported by all organizations under its aegis. Activities included thorough cleaning, waste collection, beautification drives, and public engagement efforts on 25th September.The main thrust was on the Cleanliness Target Units (CTUs) and Public Spaces.In this process 107 black spots were identified and transformed,45 public spaces that includes parks,beaches and other public areas were cleaned and beautified.In these events approximately 2766 participants were engaged.Another feature of this whole event was the Safai Mitra Suraksha Shivirs.In this connection a total of 18 Shivirs were conducted.various activities that were conducted included the Celebration of Ayurveda Day, Sensitization workshops on health and hygiene, Collaboration with local health service providers.Focus was also laid on Clean Green Utsav that worked on Collaboration with local health service providers, 7 Swachhata Rangoli Competitions, 12 Post-Festive Cleanliness Drives, 12 Post-Festive Cleanliness Drives.Public advocacy was also integrated with the cleanliness drive in which a total of 99 advocacy programs were conducted with 3743 participants. The Ministry and its organizations actively promoted SHS 2025 through 248 social media posts and 8 PIB press releases, creating widespread awareness and engagement. Over 1,000 saplings were planted across the country as part of the “Ek Ped Maa Ke Naam” initiative. Implemented by 14 organizations, this drive symbolized environmental responsibility and intergenerational legacy. The Ministry of Textiles successfully concluded its participation in the Swachhata Hi Seva 2025 campaign with a wide array of impactful and inclusive activities conducted across the country. The campaign culminated on 2nd October 2025 with the celebration of Swachh Bharat Diwas, marked by the felicitation of Safai Mitras, beautification drives, and active engagement of all stakeholders.
