, (GLOBE NEWSWIRE) — (NYSE: SF) announced today the signing of Olympic gold medalist as the firm’s newest brand ambassador. Faulkner made history at the 2024 Paris Olympics by winning gold in both the women’s individual road race and the women’s track cycling team pursuit. She brings extraordinary drive, determination, and a compelling personal story to Stifel, perfectly aligning with the firm known as a place “Where Success Meets Success.”
Before becoming a world-class cyclist, Faulkner began her career in venture capital, working at and . Her bold leap from finance to Olympic champion has made her a symbol of resilience, ambition, and excellence. She is the first American woman to win gold in both road and track cycling in a single .
“We are incredibly proud to welcome to the Stifel team,” said , Chairman and CEO of Stifel. “As our sports partnership portfolio continues to grow, Kristen’s commitment to excellence and inspiring journey, together with her experience as a financial professional, align perfectly with Stifel’s values. Her story is remarkable, and we are excited to have her represent our brand.”
As a brand ambassador, Faulkner will collaborate with Stifel on initiatives promoting financial wellness and empowering individuals to pursue their financial goals. She will participate in community outreach programs, engaging with Stifel clients and associates, represent Stifel at key events, and appear in select Stifel creative campaigns.
“I am honored to join Stifel and their impressive group of brand ambassadors,” said Faulkner. “Both financial success and athletic success require discipline, patience, and hard work. I’m excited to partner with a firm that shares these same values.”
Faulkner joins a roster of decorated athletes who serve as Stifel ambassadors, including all-time leader in alpine skiing victories , three-time Olympic medalist in cross-country skiing , and two-time Olympic medalist in halfpipe skiing .
Stifel is also a proud partner of the Stifel Ski Team, the , the , and the Stifel Charity Classic of the PGA Tour Champions.
Stifel Company Information
(NYSE: SF) is a financial services holding company headquartered in , that conducts its banking, securities, and financial services business through several wholly owned subsidiaries. Stifel’s broker-dealer clients are served in through , including its and business divisions; ; and ; in through ; and in the and through . The Company’s broker-dealer affiliates provide securities brokerage, investment banking, trading, investment advisory, and related financial services to individual investors, professional money managers, businesses, and municipalities. and offer a full range of consumer and commercial lending solutions. and offer trust and related services. To learn more about Stifel, please visit the Company’s website at http://www.stifel.com. For global disclosures, please visit https://www.stifel.com/investor-relations/press-releases.
