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Skybound hails NNL sponsorship deals, urges more corporate bodies to key in |

Last updated: January 15, 2026 2:40 am
Published: 3 months ago
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Marketing Consultants to Nigeria National League (NNL), Skybound J & B Connect Ltd, has expressed joy over the corporate support coming the way of the nation’s second tier league.

CEO of Skybound J & B Connect Ltd, John Joshua Akanji in a statement made available to the media in Lagos said the corporate support is a direct fallout of the excellent job being done by the George Aluo led-board of NNL.

“The ground- breaking mega partnership deals secured by the Nigerian National League Board is an indication of the confidence, trust and new direction provided by the George Aluo led Board,” Akanji stated.

Akanji asserted that the Nigerian National League has undergone transformation with improved standard of play, better officiating and less violence which is attracting corporate attention.

“Every discerning person can see the impact of the transformative leadership at the NNL under the able leadership of Mr George Aluo.

“This is the reason why corporate bodies are investing in the Nigerian National League.

“In the past, no sponsor wanted to put its money in the league due to poor officiating, crowd violence and win at home syndrome.

“Happily, today the story is changing as teams win on the road without fear of being attacked or molested by the fans of the losing teams.

“This is a new dawn for Nigerian football as Betpawa, TopTier Sports Management (TSM) have signed up to be part of NNL.

“Talks have also been held with BlockChain Sports Arena with a deal almost secured. Other companies, individuals and organizations should take a cue from these companies to support the Most Important League.

“And for us at Skybound J and B Connect Ltd, we are proud to be part of the new dawn in NNL. Things can only get better,” the statement affirmed.

It would be noted that the Nigeria National League secured a major new sponsorship deal with gaming company BetPawa totaling over N494 million.

The deal comes with a unique “Locker Room Bonus” for players and coaches just as Toptier Sports Management (TSM) is poised to inject billions into the league over a 10-year period.

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