Robinhood is ramping up its ambitions in the U.S. crypto and blockchain market, rolling out a wave of new products designed to transform how American users engage with both digital assets and conventional finance. The company unveiled plans to launch a Layer-2 blockchain, introduce crypto-based stock tokens, and expand into other crypto tools like perpetual futures and staking.
“Our latest offerings lay the groundwork for crypto to become the backbone of the global financial system,” said Robinhood Chairman and CEO Vlad Tenev.
Robinhood’s most attention-grabbing move is its upcoming introduction of stock tokens where customers across 30 European countries to buy and sell tokenized versions of over 200 U.S. stocks and exchange-traded funds.
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“European customers will have access to 200+ US stock and ETF tokens. Stock token holders will also receive dividend payments directly in their app,” said the company on their site.
Stock tokens will first be available on the Arbitrum blockchain. Later on, Robinhood plans to offer these tokenized stocks through its own Layer 2 blockchain, which is also built using Arbitrum’s technology.
Robinhood is now offering crypto staking to eligible U.S. customers, starting with Ethereum (ETH) and Solana (SOL). This service lets users earn rewards by locking up their tokens to support blockchain network. Robinhood’s platform brings staking, once reserved for tech-savvy users into mainstream reach.
With staking in the U.S. at a time when more American investors are looking for passive income options in crypto. As the sector matures, users are no longer satisfied with just buying and holding — they want to put their assets to work. While it’s worth noting that staking in the U.S. remains under regulatory scrutiny.
There’s more that Robinhood has rolled out for U.S. investors and customers. For a limited time, users in both the U.S. and Europe can earn a 1% bonus when they transfer crypto into Robinhood and that reward could jump to 2% if total deposits across users reach $500 million.
Meanwhile, U.S. customers who use the Robinhood Gold Credit Card now get cash back on all purchases, no matter the category. And starting this fall, they’ll be able to automatically convert their cashback rewards into crypto, making it easier to build their portfolios with everyday spending.
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Later this year, Robinhood is also bringing Cortex, its new AI-powered investing assistant to crypto. This feature, designed for U.S. users, will offer Gold members personalized insights, trend analysis, and real-time updates on what’s driving price changes — right on each token’s detail page. “U.S. customers can also now view and sell specific tax lots for crypto trades, allowing you to strategically choose which lots to sell,” claimed Robinhood.
Robinhood is stepping up its game in crypto just as Bitcoin trades are high now. With big investors returning to the market and U.S. regulators showing a more open stance toward crypto, Robinhood is using this moment to strengthen its position.
The company recently spent $200 million to buy Bitstamp, the world’s oldest crypto exchange based in Luxembourg. That move gave Robinhood access to over 50 regulatory licenses and a strong setup to support both everyday users and big institutions.
Soon after, Robinhood struck another deal, acquiring Canada-based WonderFi.
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