Hidden Road has been rebranded as Ripple Prime, aiming to enhance institutional access to digital assets through global prime brokerage services.
Ripple has completed its acquisition of Hidden Road, becoming the first crypto company to own a global multi-asset prime broker.
The deal rebrands Hidden Road as Ripple Prime, a global prime brokerage service designed to scale institutional access to digital assets. The acquisition enhances Ripple’s institutional offerings through expanded custody and trading capabilities.
Ripple has partnered with a major South African financial institution to provide institutional digital asset custody, extending secure services to new markets. The company’s stablecoin is now integrated with tokenized funds from leading asset managers, enabling instant exchanges that preserve exposure to money market yields for institutional users.
The acquisition positions Ripple to offer secure custody and tokenized asset solutions across multiple regions, targeting large-scale financial entities seeking blockchain infrastructure services.
