After months of research and deliberation we are delighted to confirm the next ten members of the 2025 Power 50.
Part of the Mobile Industry Awards 2025, the Power 50 highlights the most important and influential figures in the UK mobile industry during the past year.
TechRadar Pro will be revealing ten nominees each week as we count down to the reveal of our 2025 Power 50 Person of the Year at the Mobile Industry Awards on Thursday September 18.
25. Valeria Baiamonte, Head of Networks Transformation and Integration, VodafoneThree
28. Howard Watson, Chief Security and Networks Officer, BT Group
29. Nicki Lyons, Director of Corporate Affairs and Sustainability, VodafoneThree
30. Thea Sztejka, Managing Director, BT Wholesale
They join our alread-revealed members of the 2025 Power 50:
34. Deborah Honig, Chief Customer Officer, Samsung UK&I
38. Danny Marshall, Device Portfolio & Business Development Director, EE
41. Nick Porter, VP of MX Product, Strategy & Commercial, Europe, Samsung
42. Peter Carnall, Managing Director, ege
43. Paul O’Sullivan, Director of Wholesale Mobile, Virgin Media O2
44. Phil Lander, VP Mobile Experience, B2B, Samsung Electronics UK
47. Annika Bizon, VP Product and Marketing, Samsung UK&I
50. Brendan Arndt, Senior Devices Manager, VodafoneThree
The winner is selected following in-depth interviews with key senior figures across the industry, from operators and retailers to manufacturers and distributors.
It rewards those individuals who inspire their businesses with their values, but also have influence beyond existing roles, serving as an inspiration to the rest of the trade.
To make the Power 50 list, an executive needs to be bold in their leadership and vision, and have exceeded expectations in the different categories we have chosen.
