Blockchain.News, a globally leading independent online news platform focusing on blockchain technology and cryptocurrencies, has announced a strategic collaboration with Minax Global Brand Exchange to explore opportunities in brand RWA (real-world asset tokenization).
Founded in 2018, Blockchain.News is dedicated to the blockchain and cryptocurrency sectors. Known for its neutrality, professionalism, and global reach, the platform has seen rapid traffic growth following the adoption of AI technologies. It has become an influential voice in the industry.
Minax, the world’s first exchange specializing in brand RWA trading, operates under the regulatory framework of the Abu Dhabi Global Market (ADGM) and the Financial Services Regulatory Authority (FSRA). The platform provides services such as digital asset custody, issuance, and underwriting for brands.
As part of this collaboration, Blockchain.News has formally submitted a listing application to Minax for its brand RWA. The company plans to tokenize and list its brand licensing rights, aiming to build a “media resources + digital assets” integrated ecosystem. This initiative marks a significant milestone, ushering the blockchain media industry into the era of brand digital assets. It is expected to accelerate the assetization of blockchain technology globally while providing investors and community participants with an innovative platform for value co-creation.
Minax will work alongside professional investment banks, funds, and other partners to create a robust Web3 ecosystem for Blockchain.News. Through this collaboration, Blockchain.News is poised to leverage the Minax platform to enable sustainable value conversion of its content, develop a transparent and efficient blockchain information ecosystem, and unlock new opportunities for enhancing its brand value and assetization.
