The US gaming hardware in June 2025 showed year-over-year growth of 249%, reaching $978 million.
The Nintendo Switch has set a new record as the fastest-selling video game hardware device in US history. According to data, Nintendo Switch 2 sold 1.6 million units in June 2025. This surpasses the previous record set by the PlayStation 4 in November 2013 with 1.1 million consoles.
Nintendo Switch 2 sales began on June 5, 2025. The best-selling device in terms of dollar sales was the Pro Controller for the Nintendo Switch 2. Circana data from Executive Director Mat Piscatella on Bluesky estimates that over 1 million Switch 2 consoles were sold in North America.
According to a list of the best-selling games each month, four of the games featured in the top 20 have native Switch 2 ports, with several others having backward-compatible Switch 1 releases. Mario Kart World came in third on the list, which is quite an achievement given that neither digital sales nor console bundle sales were counted.
Meanwhile, Nintendo Switch 2 is not constantly in stock, but there are positive signs that supply is catching up with demand. Switch 2 restocks are becoming more frequent and lasting longer before the console returns to its default state of being sold out.
The gaming industry saw a surge amid tariffs
The Switch 2 has way more storage, higher quality video output, maximum frame rates, and a bigger screen than both the original Switch and 2021’s Switch OLED. The original Switch cost $300, the OLED $350. Now the price of Switch 2 is $449.99.
When asked if Nintendo priced the console correctly, Piscatella said, “Day 1 buyers are going to be the least price sensitive. They still would have bought if the Switch 2 launched at an even higher price,” he said. “The real test will be during the holiday, when more mass market/gift buyers will be considering a purchase.”
In addition, due to Trump’s tariffs, the cost of all accessories for the Nintendo Switch 2 went up. This shows the effort to evaluate the potential impact of Trump’s tariffs. However, this was also across the board.
After the tariffs, the Xbox Series S with 512GB of storage costs $379.99 in the US, up from $299.99. The Xbox Series X goes for $599.99 instead of $499.99. Meanwhile, the special edition of the Xbox Wireless Controller increased $10 to $79.99.
However, even after the rocky tariff period, the total spending in the US on gaming hardware in June 2025 showed year-over-year growth of 249%, reaching $978 million according to Circana. This set a new record for hardware spending in June in the US, surpassing the $608 million recorded in June 2008.
Also, across the board, $4.4 billion was spent on video games in June, with the Switch 2 helping bolster this figure with its launch lineup.
Nintendo Announces Pokémon Legends Switch 2 Bundle
Nintendo has officially revealed a brand-new Switch 2 bundle with its upcoming hit game, Pokémon Legends: Z-A. After the limited-time Mario Kart World bundle, this is the second big bundle for the new system.
This bundle has no unique artwork or special edition hardware like other Pokémon-themed consoles, like the Pokémon Sword and Shield Switch Lite. It’s a simple package for fans who can’t wait to start the next journey.
Preorders for the combo are now open at major retailers for $499.99, matching the price of the Mario Kart World combo. Those in possession of a Switch 2 can, however, preorder Pokémon Legends: Z-A independently from Amazon or Target for $69.99.
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