
MetaMask integrates Transak to enable direct, near 1:1 stablecoin purchases, offering a smoother, faster, and more affordable experience for users.
MetaMask is making it simpler than ever for users to buy stablecoins right inside its wallet, thanks to a new partnership with payments provider Transak. The move could be a big step toward bringing crypto into everyday use.
A Seamless Way to Buy Stablecoins
MetaMask, one of the world’s most widely used crypto wallets, has partnered with Transak, a stablecoin payments infrastructure provider, to offer a fully embedded, near 1:1 stablecoin onramp, the company announced today.
The integration allows U.S and European Union (EU) users to purchase stablecoins, including USDC, USDT, and MetaMask’s native MetaMask USD (mUSD), directly within the MetaMask’s app.
Instead of being redirected to third-party services, users now get a smooth deposit experience, similar to topping up a neobank account. They can fund their wallets via bank transfers (SEPA, Wire, ACH), credit and debit cards, or Apple Pay and Google Pay. Later this year, MetaMask plans to add named IBANs, giving each user a virtual bank account.
“Buying crypto should feel as smooth and safe as using your bank app,” said Lorenzo Santos, Senior Product Manager at MetaMask. “With Transak’s white-label integration, we’re able to offer that experience, bringing together the reliability of fiat rails with the ownership and control of self-custody.”
Historically, wallet on-ramps focused mainly on buying crypto for trading. Users often lost 2-5% of their funds to fees and hidden charges when converting fiat to crypto.
Why This Matters
For more than 100 million MetaMask users worldwide, buying and using stablecoins got easier and cheaper, all without leaving the app.
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