
Protocols are increasingly trying to vertically integrate by developing their own vault infrastructure.
John Zettler is Director of Product, Earn at Kraken, where he leads the company’s yield business including staking, stablecoins, and DeFi strategies. Previously at Coinbase, he served as Staking Product Lead and drove over $1 billion in gross annual recurring revenue while supporting millions of customers, and he was a cofounder of cbETH, a major liquid staking token on Ethereum. Before his work in crypto yield products, Zettler founded one of the first NFT marketplaces for digital art and the first combined crypto and stock trading platform for US investors.
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