HUB Cyber Security Ltd. (NASDAQ: HUBC) announced plans to launch the HUB Token utility token in the first quarter of 2026 to power its Trvsthub platform. The Tel Aviv-based cybersecurity company stated the token will support self-sovereign identity framework for data and financial transactions.
The company plans to integrate its AI-native Secured Data Fabric with blockchain technology to target several markets, including the $47 billion global digital identity solutions market, the $282 billion stablecoin market, the $1.7 billion crypto payment gateways sector, and the $913 billion global remittances industry.
The HUB Token is designed to enable users to leverage self-sovereign identity as a foundation for digital identities. The company stated this approach aims to address compliance costs and user friction in stablecoin settlements, crypto payments, and cross-border remittances, where traditional KYC/AML requirements can add days to transactions.
According to the press release, financial institutions face KYC/AML verification costs of up to $30 million annually per institution, with individual reviews reaching $3,000. The company cited forecasts that cybercrime will exceed $10.5 trillion globally by 2025, with 79% of organizations reporting payments fraud in 2024.
The Trvsthub platform will function as an open-source, blockchain-anchored self-sovereign identity platform. Features will include personal credential storage in digital wallets, zero-knowledge rollups for credential verification, and W3C-standard verifiable credentials compatible with Ethereum and Polygon networks.
“HUBT and Trvsthub mark the next leap in HUB’s evolution,” said Noah Hershcoviz, CEO of HUB Cyber Security. “Our strategy is robust and execution-focused, combining military-grade cybersecurity, AI, and blockchain innovation.”
The company operates across North America, Europe, and Israel, serving Fortune 100 companies, global banks, and sovereign institutions. Information is based on a company press release statement.
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