The hot-melt adhesives market is estimated to grow from USD 9.18 billion in 2025 to USD 11.13 billion by 2030, at a CAGR of 3.93%. Hot-melt adhesives are particularly important in the assembly of nonwoven hygiene products such as baby diapers, feminine care, and adult incontinence products. They provide a soft, flexible bond while addressing the skin safety and comfort of consumer health products. Factors like rising birth rates in developing economies and an aging population in developed regions have led to rising hygiene solutions. While there are no reports on demand for hygiene products, the expectation of consumers to have lightweight, high-performance hygiene products makes hot-melt adhesives indispensable in their manufacture. Given the heterogeneous nature of consumers expecting products to be odorless and hypersensitive, current hot-melt adhesive formulations are evolving for hypoallergenic and sustainable adhesion solutions. This increasing focus on nonwoven adhesives is positively contributing to the market’s growth and is stimulating the development of specialized products.
Based on resin type, the hot-melt adhesives market is divided into ethylene-vinyl acetate, styrenic block copolymers, metallocene polyolefin, polyolefins, amorphous poly-alphaolefin, and other resin types. Ethylene-vinyl acetate held the largest share in the hot-melt adhesives market in 2024, since it can provide balanced adhesion and flexibility. EVA creates secure bonds to paper, plastics, and textiles while being able to stretch and bend, which holds up against brittleness under tension. This flexibility in adhesives is important in industries where materials can flex and stretch, such as bookbinding and furniture. Materials used in these industries can change dimension through expansion and contraction, and certainly with directional bending. Because of its flexibility, EVA-based systems can move with the materials, ensuring that the adhesion will remain durable. This versatility is one of the reasons it is preferred in many applications calling for toughness, flexibility, and overall adaptability. EVA is still a highly relevant option in the packaging, construction, and consumer goods industries throughout the world.
Based on application, the hot-melt adhesives market is segmented into packaging solutions, nonwoven hygiene products, furniture & woodwork, bookbinding, and other applications. The packaging solutions application segment held the highest share of the hot-melt adhesives market in 2024.
The growth of e-commerce has unleashed enormous pressure on packaging to perform under unknown endurance, extended delivery periods, and a multitude of handling conditions. Therefore, hot-melt adhesives are preferred because of their strong bond, fast-setting, and ability to resist vibrations, temperature changes, etc., which may happen in transit. They ensure that cartons, mailers, and corrugated boxes are secure from the warehouse to the consumer’s doorstep. Furthermore, in an environment of heightened concerns around product integrity, hot-melt adhesives can help secure tamper-evident packaging through the increasingly sensitive e-commerce supply chain. Given these trends, businesses are looking for cost-effective and durable ways to pack their products for distribution around the world. This is speeding the reliance on hot-melt adhesives for secondary and tertiary packaging.
Based on the region, Asia Pacific was the largest market of hot-melt adhesives, in terms of value, in 2024. With the region’s population forecasted to grow and greater awareness in relation to personal hygiene, there has been an increasing demand for disposable hygiene products. In these applications, hot-melt adhesive is an essential aspect for securely bonding nonwoven materials that remain soft and flexible. Greater urbanization and disposable income, coupled with demand for quality regarding hygiene, have shifted consumers toward high-quality hygiene products that contain robust adhesive formulations. There are manufacturing innovations with the unique characteristics of improved breathability and comfort expectations from consumers. Continuous usage for hygiene adhesives is likely to remain a healthy growth segment for adhesives in Asia Pacific.
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The key players profiled in the report include Henkel AG & Co. KGaA (Germany), H.B. Fuller Company (US), Jowat SE (Germany), 3M Company (US), Arkema (France), Dow Inc. (US), Texyear Industries Inc. (Taiwan), Kleiberit SE & Co. KG (Germany), Sika AG (Switzerland), and Avery Dennison Corporation (US). These companies have reliable manufacturing facilities as well as strong distribution networks across key regions, such as Asia Pacific, North America, Europe, South America, and the Middle East & Africa. They have an established portfolio of reputable products and services, a strong market presence, and robust business strategies.
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