Prenetics Global, listed on Nasdaq, has initiated a Bitcoin strategy by acquiring 187.42 BTC via Kraken custody, leveraged by the divestiture of ACT Genomics.
This move highlights Prenetics’ innovative treasury management and marks a significant step in cryptocurrency integration within the healthcare sector.
Healthcare company Prenetics Global has laid out a bold Bitcoin strategy, acquiring 187.42 Bitcoins at $106,712 each. Prenetics’ CEO Danny Yeung emphasized the company’s enhanced liquidity of $117 million to support this endeavor. In a strategic move, the firm also appointed Andy Cheung, a former OKX Chief Operating Officer, to its board for his crypto expertise.
Prenetics has shifted its focus toward integrating Bitcoin into its financial operations. The company plans to use advanced treasury management techniques, like derivatives and yield strategies, marking a departure from conventional treasury policies. This dynamic approach aligns with the company’s long-term growth and profit expectations, including a forecast of up to $100 million in revenue by 2025.
“With our strengthened balance sheet of $117 million in cash, BTC and short-term assets, we now have the financial foundation to pioneer innovative treasury management approaches, including our historic Bitcoin treasury strategy.” — Danny Yeung, CEO, Prenetics.
Did you know? Prenetics is pioneering the Bitcoin strategy in healthcare, similar to major allocations by firms like MicroStrategy and Tesla, marking a first in this industry.
Bitcoin (BTC), as of 13:45 UTC on June 18, 2025, trades at $104,226.22, with a market cap of $2.07 trillion and a dominance of 64.25%, according to CoinMarketCap. The cryptocurrency’s price has dropped by 1.08% in the last 24 hours, showing a 7-day change of -4.87% but a 60-day increase by 22.11%. Bitcoin’s circulating supply stands at 19,878,478 out of a 21 million limit.
According to Coincu research, Prenetics’ Bitcoin focus could lead to significant transformations in corporate treasury approaches, influencing broader adoption across industries. This shift highlights a trend in potential long-term gains through strategic use of digital assets, positioning Bitcoin as a key player in modern financial management.
