Greece’s short-term rental market continues to perform strongly beyond the summer peak, according to AirDNA’s latest review, which shows sustained demand and balanced supply through September.
AirDNA noted that overall performance remained robust, supported by continued traveler interest in seaside and island destinations after the summer rush. The data confirm that visitors are extending their stays into the shoulder season, underscoring Greece’s growing appeal as a flexible short-term rental market.
The analysis also points to a gradual flattening of seasonality across key destinations.
In Athens, the share of annual demand during the shoulder months (March-May and September-October) rose from 39 percent in 2019 to 41 percent in 2024, while summer’s share fell from 32 to 30 percent.
Rhodes shows a similar pattern, with mid-season demand rising from 39 to 41 percent over the same period and summer declining slightly from 51 to 50 percent. Winter travel remains modest at 9-11 percent, but the trend indicates growing visitor interest beyond the traditional peak.
“Rising temperatures and frequent summer heatwaves are encouraging travelers to seek cooler months, while lower off-season prices add to the appeal,” the analysis notes, adding that growing concerns over overtourism also drive visitors toward less crowded periods.
