California Governor Gavin Newsom has taken his ongoing feud with Donald Trump into new territory: the world of crypto.
While co-hosting an episode of Pivot alongside journalist Kara Swisher, Newsom revealed his next big stunt aimed at the former president.
“We’re about to put a meme coin out and you know what, Donald Trump, we’ll see how well your coin does versus our coin,” Newsom announced in the show’s YouTube video.
The satirical token, tentatively named the “Trump Corruption” coin, hasn’t been given a release date yet. Newsom also joked about calling it “Smelt,” a nod to reports mocking Trump for his supposed odor.
The announcement comes just days before the official launch of Trump’s own crypto project, World Liberty Financial (WLFI). That venture has already rattled the crypto space, with the Trump family’s net worth reportedly swelling by over $5 billion since its debut.
Newsom, one of the first Democratic politicians to join Trump’s Truth Social platform, has been relentless in trolling Trump. His previous digs include satirical merchandise emblazoned with “Make America Gavin Again” and faux bibles parodying Trump’s own product lines.
“We just said, ‘We’re on the other side of this.’ And I told the team: no permission, no forgiveness—you just go hard, and don’t stop,” Newsom said during the podcast.
A Strategy of Satire
Newsom explained that his approach is to mirror and mock Trump’s public and digital moves in order to “turn up the heat” and draw attention to what he sees as the absurdity of Trump’s behavior.
Proceeds from the planned Trump Corruption coin, he added, will be funneled into his Campaign for Democracy, supporting redistricting efforts and voter awareness initiatives.
Can Newsom’s Token Beat TRUMP?
To outshine Trump’s existing TRUMP memecoin, Newsom’s parody coin would need to outperform its all-time high of $73.43 and reach or surpass a market cap of $1.6 billion.
That may not be out of reach. The TRUMP token has recently been on a slide, falling over 5% in the past 24 hours alone. At the time of writing, it is testing resistance around $9.20 after plunging roughly 11% in a single move, pulling back toward $8.34.

The Relative Strength Index sits near 42, reflecting weakened momentum but not yet entering oversold territory. This suggests that sellers currently dominate the market, though consolidation around the $8.20–$8.40 zone indicates possible short-term support.
If the TRUMP meme coin fails to hold up within the $8.20 range, it could extend losses further below $8.00, while recovery attempts would need to reclaim $8.70 before it attempts to reach the $9.00 zone again.

