An updated edition of the August 12, 2025 article.
The health and fitness industry has evolved from a niche pursuit to a global growth engine, fueled by a stronger cultural focus on healthier living. Consumers today want more than occasional workouts; they seek balanced nutrition, structured fitness routines, and comprehensive wellness solutions. Demand for gyms, supplements, and tailored programs continues to expand, while technology has made personal health management more accessible. Wearables, mobile apps, and online coaching provide real-time data, customized guidance, and ongoing motivation. Rising awareness of obesity, chronic illness, and mental well-being has only accelerated this movement toward proactive self-care.
Technology giants are playing a critical role in this evolution. Apple (AAPL), through the Apple Watch and its Fitness+ platform, blends health tracking with guided training experiences. Amazon (AMZN) is pushing deeper into healthcare with One Medical, combining artificial intelligence (AI)-driven tools with virtual care to make health management more convenient. These innovations are transforming how people approach wellness, merging fitness, healthcare, and daily life in ways that amplify industry growth.
The scale of opportunity is underscored by numbers. The global health and wellness market is expected to reach $11 trillion by 2034, advancing at a 5.4% compound annual growth rate (CAGR) from 2025. Preventive care initiatives, workplace wellness programs, and supportive government policies continue to reinforce this trend. At the same time, specialized offerings such as boutique studios and premium clubs highlight a more integrated view of physical, nutritional and mental health. This is opening new revenue channels for innovators like United Natural Foods (UNFI), American Well Corporation (AMWL), SunOpta (STKL) and Peloton Interactive (PTON).
For investors, the message is straightforward: wellness is here to stay. As consumers continue to prioritize their health, demand for fitness, nutrition, and digital health solutions should remain robust. Our Health & Fitness Screen is designed to highlight leading stocks in this space — including the four above — helping identify opportunities in a market set for sustained expansion.
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United Natural Foods places health and wellness at the core of its business, offering a broad portfolio of nearly 230,000 products. Its distribution spans natural, organic, wellness, and personal care items, as well as groceries and specialty foods. The Zacks Rank #1 (Strong Buy) company’s owned brands reinforce this positioning: WILD HARVEST features simple, wholesome ingredients; WOODSTOCK highlights organic and non-GMO choices; and Field Day delivers private-label natural products for co-ops and specialty retailers. These brands, along with a strong lineup of vitamins, supplements, and natural snacks, help United Natural meet the needs of consumers focused on healthier, fitness-oriented lifestyles.
