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Reading: Exclusive: Moderate messages drove election wins, Democratic think tank says
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Exclusive: Moderate messages drove election wins, Democratic think tank says

Last updated: November 7, 2025 4:05 pm
Published: 6 months ago
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Focus groups gathered for the centrist Democratic think tank Third Way praised how Democratic gubernatorial winners in New Jersey and Virginia talked about costs and de-emphasized social issues.

In interviews from David Binder Research, shared first with Semafor, respondents, largely consisting of independent voters, said that Virginia Gov.-elect Abigail Spanberger was credible when she talked about working with Republicans and didn’t wade into trans rights issues. Politicians who did were “making a mountain of a mud-pile,†one voter said.

New Jersey Gov.-elect Mikie Sherill benefitted from attacking GOP nominee Jack Ciattarelli’s support for and from the president. And both Sherrill and Spanberger were helped by their national security backgrounds.

“The center-left now has been how candidates can demonstrate that they are a fighter in this moment, that people clearly want some fight without being extreme,†said Third Way Senior Vice President Lanae Erickson.

Read more on semafor.com

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