Dubbed “Life of the Party,” the campaign marks the latest iteration of the footwear brand’s year-long celebration of the woman’s pursuit of betterment.
In the campaign shot by fashion photographer Philip-Daniel Ducasse and styled by Gabriella Karefa-Johnson, Palmer debuts the brand’s holiday 2026 collection, a range of party-ready platforms, slides and pumps with radiant crystal-cut embellishments and shimmering leather noir materials.
Beloved for her split-second wit, dynamic presence and meme-able interviews, all of which have made her the darling of the internet, Palmer is the life of the party wherever she goes. As an Emmy Award-winning actress, singer, television personality, mother-of-one and New York Times best-selling author, Palmer embodies the high-achieving, multi-faceted spirit of the Stuart Weitzman woman, the company said.
Now, as the host of the popular podcast “Baby, This is ,” founder of KeyTV Network, a digital media network with a focus on diverse and underrepresented voices, and co-founder of the record label Big Bosses Entertainment, Palmer continues to expand her entertainment empire.
“Stuart Weitzman knows who their woman is: She’s me,” Palmer said in a statement. “I’m always juggling a million things at once – family, life, career – so the idea that the ultimate indulgence is a night all to myself really spoke to me, especially because I’ve been journaling for decades. Plus, I’ve worn and loved this brand for years! The sparkling shoes and handbags in the collection are just too good.”
Stuart Weitzman’s latest campaign follows the luxury footwear brand’s fall 2025 spot that aimed to celebrate New York City and the women who thrive in its chaos and calm. Emma Chamberlain, Ilana Glazer and Ashley Graham starred in the campaign shot by fashion photographer Ned Rogers.
In August, Caleres closed the acquisition of the Stuart Weitzman brand from Tapestry Inc.
The shoe deal was initially disclosed in February. At the time, the agreement was for Caleres to buy the brand for $105 million. The transaction at the close was for $120.2 million. The higher amount represents a reimbursement of $11.5 million in cash that Tapestry left in a connected Spanish entity, along with working capital in the form of inventory and accounts receivable, being transferred over. Excluding the cash reimbursement, the transaction value is $108.7 million.
The move further deepens Caleres’ position in the global footwear market. Other shoe brands in its portfolio include Famous Footwear, Sam Edelman, Allen Edmonds, Naturalizer, Vionic and Dr. Scholl’s Shoes, among others.
