Institutional interest in BNB is rising, with companies and funds adding BNB to treasuries and projections targeting higher future prices.
BNB, formerly known as Binance Coin, surged 5% in the past 24 hours to reach a new all-time high above $800, according to data from CoinGecko. On Binance, the crypto asset hit a high of $804 on Tuesday evening.
The recent rally has pushed BNB’s market capitalization to $111 billion, overtaking Solana (SOL) as the fifth-largest crypto asset. SOL’s market cap currently hovers around $110 billion.
The native token of the Binance ecosystem, which last peaked at $750 in December 2024, has outperformed Bitcoin with a 16% gain over the last seven days, compared to Bitcoin’s 2% increase.
The surge comes as publicly traded companies increasingly diversify their treasury strategies beyond Bitcoin, with major altcoins like Ethereum, XRP, SOL, BNB, and Litecoin likewise gaining traction.
On Tuesday, Nasdaq-listed Nano Labs announced it had expanded its BNB holdings to approximately 120,000 tokens, valued at around $90 million. The firm recently acquired an additional 45,684 BNB through OTC deals.
Nano Labs also plans to continue accumulating the token, acquire controlling stakes in BNB-focused entities, and invest in firms that treat BNB as a core reserve asset.
Nasdaq-listed Nano Labs expanded its BNB holdings to 120,000 tokens, valued at approximately $90 million. The company acquired an additional 45,684.9862 BNB through OTC transactions at an average price of $764 per token, with a total average purchase cost of $707 per token.
Institutional momentum is building elsewhere, too. YZi Labs, the family office of Binance co-founder Changpeng Zhao, is supporting 10X Capital’s launch of a BNB treasury firm targeting a US public listing. The venture, to be headed by David Namdar, aims to provide institutional investors with BNB token exposure.
Standard Chartered predicts that BNB could reach $2,775 by the end of 2028.
According to Geoff Kendrick, head of digital assets research at the bank, BNB has mirrored Bitcoin and Ethereum’s combined performance in terms of returns and volatility since May 2021.
The analyst notes that BNB’s fundamentals remain closely tied to Binance’s continued dominance in the crypto space. He also suggests that BNB could emerge as a benchmark digital asset in the coming years.
