Apple continues to face challenges associated with AI amid a worker exodus.
Apple has lost four more artificial intelligence researchers in the past couple of weeks, in addition to a top Siri executive. According to reports, the staff are leaving the company to join rivals like Meta Platforms and Google DeepMind. The latest exits include Yinfei Yang, Haoxuan You, Zirui Wang, and Bailin Wang.
According to people familiar with the matter, Yang left the firm to start a new company, while You and Bailin Wang both crossed to rivals Meta. You is now working at the Superintelligence research arm of the company, while Bailin Wang is working on Meta recommendations, the people noted, highlighting that they didn’t want to be named because the moves have not been announced.
The departures underscore the continued turbulence within the Apple AI division. The company has struggled in terms of keeping up with its rivals in the artificial intelligence race. In addition to its struggles, it has also outsourced some technology to Alphabet Inc.’s Google, a move that has left staff feeling furious. In all, the company has suffered a massive exodus of talent, especially from its artificial intelligence division.
According to the sources, Zurui Wang is joining Google DeepMind, which is helping Apple build the core AI models expected to power its new features. This includes the technology that would be responsible for an upgraded version of the Siri voice assistant that is expected to launch in the latter part of this year. In another unreported move, Apple executive Stuart Bowers has also left the company to join Google. He was one of the senior executives working on Siri.
Bowers had been one of the top leaders of the failed Apple self-driving car project before becoming one of the managers in charge of changing the fortunes at the company’s voice assistant. He was in charge of an expansive role working on Siri’s ability to figure out how to respond to users, a role that required him to report to the new Siri chief, Mike Rockwell. As previously noted, the moves have not been confirmed by Apple, Meta, and Google, with their spokespeople declining to comment.
Apple’s AI challenges have contributed to its decline this year, even as the company reached new highs. The company reported huge earnings on Thursday, including more than $85 billion in iPhone sales. Despite that, the lack of breakthrough in the AI division and the ongoing talent drain remain significant challenges that have complicated the company’s move to turn things around. The defections come after a major reorganization of Apple’s AI efforts last year.
Chief Executive Officer Tim Cook relieved longtime AI chief John Giannandrea of his duties and handed the responsibilities to software chief Craig Federighi. The company also hired Amar Subramanya, a former Google and Microsoft Corp. AI executive, to oversee some areas of the organization. The recent departures came from the Apple Foundation Model team, which is in charge of building the technology behind the Apple Intelligence platform.
The team has faced several criticisms over the delay in the new Siri and a muted reception to the current AI features released by Apple. Over the summer, its former leader, Ruoming Pang, left to join Meta. The division is now being run by AI researcher Zhifeng Chen. Meanwhile, the company is now preparing two versions of Siri, one being a near-term update that will tap into personal data and queries. The other is an ambitious overhaul that is built in a chatbot-style interface, scheduled for later this year.
Both versions are expected to run on a new architecture powered by models developed by Google. Apple has lost well over a dozen AI researchers in the past six months, with many exits happening because of the company’s decision to outsource some of its technology. When asked why Apple chose to use Google, Cook said it would provide the right foundation for Apple’s AI model. He noted that the collaboration will also help the company unlock better experiences.
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