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NFTs

An underrated strategy for founding the next breakout company – a16z crypto

Last updated: August 8, 2025 9:00 pm
Published: 9 months ago
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Throughout tech history, it has often been the sequels that became the greatest hits.

Underrated strategy for founding the next breakout crypto company: Think about the big, bold ideas from the last era of crypto that didn’t quite work as planned, but still have the potential to be world changing.

Ask yourself: What has changed in terms of infrastructure, UX, regulation, culture, market size, etc. that might make this kind of product/company successful and possible today?

A number of categories are obviously cooking:

* All things stablecoin and stablecoin adjacent

* The intersection of crypto and AI

* Bringing real world assets onchain to reduce friction and expand markets (RWA tokenization)

But there are many more areas that are still unexplored and ripe for reinvention today!

Just a few:

* The evolution of NFTs from PFPs to true digital scarcity across games, media, and collectibles; what form will they take next?

* Verticalized, application-specific blockchains that bend the cost/performance curve in such a way that entirely new applications can move onchain. What becomes possible?

* Making DAOs workable and efficient. This leads to opportunities beyond crypto too for many types of orgs

* Harnessing crypto rails to positively shift the LTV curve of mobile gaming; Imagine reshaping the economics of the entire industry.

***

Jason Rosenthal is an Operating Partner and Head of Crypto Startup Accelerator (CSX) at a16z crypto. Jason has spent more than 25 years as an internet entrepreneur and executive, including more than 10 years as a startup CEO.

***

The views expressed here are those of the individual AH Capital Management, L.L.C. (“a16z”) personnel quoted and are not the views of a16z or its affiliates. Certain information contained in here has been obtained from third-party sources, including from portfolio companies of funds managed by a16z. While taken from sources believed to be reliable, a16z has not independently verified such information and makes no representations about the current or enduring accuracy of the information or its appropriateness for a given situation. In addition, this content may include third-party advertisements; a16z has not reviewed such advertisements and does not endorse any advertising content contained therein.

This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. Furthermore, this content is not directed at nor intended for use by any investors or prospective investors, and may not under any circumstances be relied upon when making a decision to invest in any fund managed by a16z. (An offering to invest in an a16z fund will be made only by the private placement memorandum, subscription agreement, and other relevant documentation of any such fund and should be read in their entirety.) Any investments or portfolio companies mentioned, referred to, or described are not representative of all investments in vehicles managed by a16z, and there can be no assurance that the investments will be profitable or that other investments made in the future will have similar characteristics or results. A list of investments made by funds managed by Andreessen Horowitz (excluding investments for which the issuer has not provided permission for a16z to disclose publicly as well as unannounced investments in publicly traded digital assets) is available at https://a16z.com/investments/.

Charts and graphs provided within are for informational purposes solely and should not be relied upon when making any investment decision. Past performance is not indicative of future results. The content speaks only as of the date indicated. Any projections, estimates, forecasts, targets, prospects, and/or opinions expressed in these materials are subject to change without notice and may differ or be contrary to opinions expressed by others. Please see https://a16z.com/disclosures for additional important information.

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